Marketing Fairy by Angelina

Hi Reader, my friend. Have you ever wondered who's behind the emails you receive? It's a question that often crosses my mind when I hit send. “Who is the person behind”? “What do they think about me” “Did I sound stupid or obvious"? And I think that’s not a bad thing. I wonder what you think of me, whether I come across as silly or insightful. But you know what? That's not a bad thing. It means I recognise there's a human on the other side of this email. It means I care. And when you care,...

Hi, Reader my friend. For 25 years, I’ve worn many professional hats: as a journalist, parenting blogger and influencer, PR manager, marketing manager in a full-stack marketing agency and B2B marketing executive. The common goal of every job role I had was to use words to create great content and generate leads and sales. And I keep seeing a big trend: SEO without human-oriented content doesn’t work. FB ads or any ads solely can’t push customers from the top through the bottom of the funnel....

Hi, Reader Starting a new marketing business or even a side hustle is difficult. You’d need months of daily grind on social media to get noticed and generate some leads. Here is how you can find your first client more quickly Find these ten excellent resources to make you a better writer. Copy Advice: Overcome objection to buy Here is how to crush objections to buy with your copy: • I don’t trust you → offer social proof • It won’t work for me → provide a strong guarantee • I don’t need it →...

Hi, Reader Are you also struggling to read all these newsletters? I had to go through my inbox these days and unsubscribe - many of these emails are really good, but I do not have time to go through all of them. If you're using content marketing, you must compete with many in the attention economy. Adopt: the less is better. Because of that - you'll see more TL'DR editions from me: Short, on-point links about content marketing, writing and productivity. It can be skimmed easily, and links can...

Hi, Reader I know. Writing seems easy. It seems natural. Still, you need a unique blend of knowledge, skills, experience and talent for a good story. To be an exquisite writer, you need all the elements. You can use all the help available to become a successful writer. Here are some online tools I use every day: 1. Hemingway app The most successful writers do not overcomplicate writing. They use simple language to explain even the most complex issues. Hemingway editor is a great help in...